Inside Flodesk and How to Start Using it for your Creative Business.
Can you relate to the frustration of dwindling visibility, the ever-changing algorithms, and the relentless demand to maintain an active presence on social media? You're not alone.
I wanted to find a sustainable and meaningful way to build and nurture my community, something that I could commit to constantly and didn’t have me creating an audience on a platform that I didn’t have any control over (hello Instagram), or worse, could be hacked and taken away at any time!
So I dived in to Flodesk, and it has become a game-changing tool for so many reasons. Here’s why I love it:
Ease of building a community: (or commonly referred to as ‘subscriber list) with engaging sign up forms.
On-Brand Emails That Engage: The platform allows for beautiful, brand-aligned emails that captivate my audience.
Automated workflows: This means I not only save a TONNE of time, but I no longer feel like I need to monitor my emails 24/7, because anything important is actioned seamlessly without me needing to do a thing!
Here’s a quick overview to the 4 main features I use ,and a free template for you to swipe for your business:
Forms: Your Gateway to Community Building
Flodesk offers four versatile types of forms – Pop-Ups, Full-Page Forms (mini webpages), Inline Forms (perfect for CTA banners on your website), and Social Forms for Instagram bios.
These are more than just entry points; they are your first step toward building a vibrant community. Whether you're offering freebies, leading magnets, or promoting services, these forms are your tool for creative engagement.
Pro tip: Use Canva to design on-brand images for your forms (rather than just a simple image) – it's a game-changer for visual appeal! Access my canva template here - just keep your key content centered as the image will automatically crop depending on whether it is viewed on a phone/tablet or computer.
This is an example of a Full Page Form. The left side has been created in Canva and uploaded as an image. The right side is designed and created inside Flodesk.
2. Effortless, On-Brand Emails
One of Flodesk's standout features is its user-friendly drag-and-drop editor and ready-to-use templates. Creating on-brand emails is a breeze, and you can save even more time by duplicating and tweaking your established emails for future use. Also, you can choose to manually send, schedule a send day/time or have your email completely automated.
3. Workflows: Automate for Impact
Workflows in Flodesk are all about intelligent automation (with the right amount of personalisation!). Set up a sequence of emails that triggers based on specific actions or timeframes. This functionality is perfect for delivering content efficiently to new subscribers, nurturing leads with thoughtfully timed follow-ups, and building effective email funnels that engage and convert.
4. Segments: Tailored Communication
Flodesk's segmentation feature allows you to categorise your audience effectively. This means you can send targeted messages that are most relevant to each group, whether they're long-time clients, newsletter subscribers, or new leads. It's all about delivering the right message to the right people at the right time.
JUST THE BEGINNING WITH FLODESK?
For those new to this fantastic platform, explore it further here and enjoy a special 50% off with my code, click the link to access - https://flodesk.com/c/BYKYSTUDIO
OR, ALREADY HARNESSING THE POWER OF FLODESK?
Stay tuned for more insights on leveraging this platform to create greater freedom and growth in your business. Or, if you’re looking for some guidance on setting up and leveraging the power of Flodesk download a copy of my service guide and take a look at my package options.